Beauty Industry

L’Oréal Paris Celebrates its 20th Anniversary of Women of Worth

This year’s 10 honorees will each receive $25,000, mentorship, and national visibility.

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By: Rachel Klemovitch

Assistant Editor

L’Oréal Paris USA celebrates the 20th anniversary of Women of Worth by announcing the ten honorees for the 2025 program. 

L’Oréal Paris recognizes these extraordinary women who embody leadership, service, and innovation and are driving transformative change across the United States through their non-profit organizations. 

L’Oréal Paris USA President, Laura Branik, commented,

“Two decades later, Women of Worth continues to embody the spirit of our iconic tagline Because You’re Worth It. Celebrating 20 years of this program reminds us that honoring women’s contributions, resourcing their visions, and shining a national spotlight on their courage can truly change the world.”

In recognition of this milestone, L’Oréal Paris spokespeople Eva Longoria, Helen Mirren, and Aja Naomi King are helping to amplify the missions of this year’s honorees through exclusive content.

Each honoree will receive $25,000, along with mentorship and national visibility via L’Oréal Paris’ platforms. 

2025 Honorees

  • Amy Bowers Cordalis – Ashland, Oregon; Co-Founder and Executive Director, Ridges to Riffles Indigenous Conservation Group (R2R)an Indigenous-led nonprofit dedicated to protecting and restoring Indigenous land, water, and cultural resources.
  • Dr. Anita Ravi, MD – New York, New York; CEO and Founder, PurpLE Health Foundationan innovative nonprofit creating a new field of medicine—gender-based violence care—for women who have experienced domestic violence, human trafficking, and sexual assault, using a “Care and Share” model that turns lessons from its pioneering clinic into training for clinicians worldwide.
  • Cristina Rodriguez – Miami, Florida; Co-Founder and President, Mind&Melody: a nonprofit that uses music as a tool for joy, dignity, and intergenerational connection among older adults with neurological conditions and youth with special needs.
  • Gloria Umanah – Atlanta, Georgia; Founder and Executive Director, Hope Booth: an evidence-based mental health nonprofit making hope and help free and accessible 24/7—because hope isn’t a buzzword; it’s a lifeline.
  • Keely Cat-Wells – Los Angeles, California; Founder and CEO, Making Space: a talent and learning platform that equips Disabled professionals with resources and opportunities to build meaningful careers.
  • Lynne B Hughes – Richmond, Virginia; Founder and CEO, Comfort Zone Camp: a national non-profit organization based in Richmond, Virginia that offers free weekend bereavement camps for children who have experienced the death of a parent, sibling or primary caregiver.
  • Mizpah Brown-Rich – Fremont, California; CEO and Co-Founder, Joshua’s Gift, Inc., a nonprofit organization driven by a mission to foster inclusion, connection, and support for families affected by autism and intellectual/developmental disabilities (IDD).
  • Olivia Zhang – Mclean, Virginia; Founder and CEO, Cancer Kids First (CKF): an organization that empowers young people to support pediatric cancer patients by normalizing the hospital environment and providing a loving community.
  • Sloane Davidson – Pittsburgh, Pennsylvania; Founder and CEO, Hello Neighbor: a nonprofit organization founded to transform the lives of refugees and immigrants through mentorship, resettlement, and community-based programming.
  • Yasmine Arrington Brooks – Washington, D.C.; Founder and Executive Director, ScholarCHIPS, Inc.: an organization dedicated to providing college scholarships, mentoring, mental health support, technology, and a robust support network for children of incarcerated parents, empowering them to complete their college education.   

Since its inception in 2005, Women of Worth has evolved into a nationwide movement, recognizing 200 women whose grassroots efforts span causes including health, education, environmental justice, mental wellness, and more. 

Over the past two decades, the program has awarded millions of dollars in grants, offered mentorship through educational programming, and provided national media visibility to help non-profit leaders scale their impact.

Honorees were selected in partnership with Points of Light. 

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